Craft O’Neal, grandson of company founder Kirkman O’Neal, was born and raised in the metals business in Birmingham, Alabama. He earned a B.A. degree from Birmingham-Southern College where he majored in business and economics.

In 1984, Craft began his career at O’Neal Steel as a member of the Birmingham District’s Inside Sales Department.  He held several sales and management positions in other locations throughout the company before returning to Birmingham to serve as District Manager.  Over the next ten years, he continued to assume more responsibility including Southern Region VP and VP of Sales and Supply Chain Management.  In December of 2004, Craft succeeded his father, Emmet O’Neal, as Chairman and CEO.  In 2008, O’Neal Industries, (ONI) the parent company of O’Neal Steel, was formed and he became its Chairman and CEO.

Craft, an active fundraiser for many civic organizations, also serves on the boards of the Birmingham Business Alliance, Children’s of Alabama, The O’Neal Comprehensive Cancer Center at UAB, UAB’s Athletics Foundation, The Rotary Club of Birmingham, and Leadership Birmingham. He is also a member of the Monday Morning Quarterback Club and a graduate of Leadership Alabama.